Privacy Policy
OptimizeDeals ("us", "we", or "our") operates the optimize.deals website (the "Site") and provides related engineering and consulting services from Brazil.
Last updated: 2026-05-12.
Overview
This Privacy Policy explains how we collect, use, and protect personal information when you access our services through the Site or other services provided by OptimizeDeals. By using the Site, you agree to the collection and use of information as described. The policy may be updated periodically and material changes will be posted on this page.
Personal Information Collection and Use
We collect personal data including contact information, usage data, and details provided during service interactions. Collection occurs directly from you or through automated methods when visiting our Site.
We do not collect sensitive information such as health data, racial or ethnic background, political views, religious beliefs, or biometric data. We do not knowingly collect information from children under age 16.
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance browsing experience, analyze site usage, and improve services. This includes beacons, tags, and scripts to monitor traffic and optimize performance.
You can adjust browser settings to block cookies, though some Site features may not function properly without them. You may also withdraw consent at any time through the cookie banner displayed on the Site.
Data Stored on Your Device
In the spirit of full transparency, the table below lists every piece of persistent data the Site can write to your browser, broken down by storage mechanism, owner, lifetime, and purpose. Items marked Strictly necessary are required for the Site to function and cannot be disabled. Items marked Analytics are only loaded after you click Accept on the cookie banner and can be removed at any time by clicking Decline and clearing your browser storage.
Persistent data inventory
8 entries
| Name | Storage | Set by | Lifetime | Purpose | Category |
|---|---|---|---|---|---|
cookieConsent | localStorage | OptimizeDeals (cookie banner) | Until cleared by you | Stores your cookie choice (accepted or declined) so the banner is not shown again. | Necessary |
_ga | Cookie | Google Analytics 4 | 2 years | Anonymous client identifier used to distinguish unique visitors. | Analytics |
_ga_<container-id> | Cookie | Google Analytics 4 | 2 years | Persists session state for the GA4 property associated with our analytics property. | Analytics |
_gid | Cookie | Google Analytics 4 (when configured) | 24 hours | Distinguishes users for short-term reporting. Not always present in GA4 deployments. | Analytics |
_gat / _gat_gtag_<id> | Cookie | Google Analytics 4 | 1 minute | Throttles request rate to Google Analytics. | Analytics |
_gcl_au | Cookie | Google Tag Manager / Google Ads conversion linker | 90 days | Stores conversion attribution information for tags configured inside GTM. Only present if such tags are active. | Analytics |
Tags configured inside GTM | Cookie / localStorage | Google Tag Manager container | Varies per tag | GTM itself does not set tracking cookies, but tags configured inside the container may set additional storage. Any tag we add will be documented here. | Analytics |
Vercel Analytics ping data | None (cookieless) | Vercel Analytics (production only) | N/A | Aggregated, anonymous page-view counts. No identifiers are written to your browser. | Necessary |
We do not currently set any data in sessionStorage or IndexedDB. We do not embed third-party social widgets, fingerprinting libraries, or session-replay tools.
If you choose Decline on the banner, only the cookieConsent entry above is written; Google Analytics and Google Tag Manager are not loaded and no analytics cookies are created. Clearing your browser's site data for optimize.deals removes every entry above and resets the banner.
Use of Data
We use personal data for:
- Providing and enhancing services
- Communicating updates, promotions, and notifications
- Conducting internal analysis, ensuring security, and complying with legal obligations
- Personalizing experience and responding to inquiries
- Offering customer support
- Monitoring Site usage and performance
- Detecting, preventing, and resolving technical issues
- Generating invoices or receipts
- Sharing news, special offers, and information about similar goods, services, or events (unless opted out)
Legal Basis for Processing Personal Data
For users in Brazil, we collect, store, and process personal data in compliance with the Lei Geral de Proteção de Dados (LGPD — Law No. 13.709/2018). For users in the European Economic Area (EEA), we comply with the General Data Protection Regulation (GDPR). In both cases, processing is carried out on lawful, transparent, and secure grounds, such as your consent, the execution of a contract, the exercise of legitimate interests, or to comply with legal obligations.
Retention of Data
We retain personal data only as long as necessary to fulfill purposes described in this policy, including complying with legal obligations, resolving disputes, and enforcing agreements. Usage data is generally kept shorter unless needed for security, Site functionality improvements, or legal requirements.
Transfer of Data
Personal data may be transferred to and stored on servers outside Brazil, where data protection laws may differ. OptimizeDeals ensures proper safeguards are in place. We will not transfer data without implementing adequate security measures and, where required by the LGPD or GDPR, appropriate contractual mechanisms.
Disclosure of Data
We may disclose personal data only under these circumstances:
Service Providers: To trusted third-party service providers assisting in operating our services.
Legal Compliance: If required by law, court order, or governmental request.
Business Transactions: If we undergo merger, acquisition, or asset sale, personal data may be transferred. You will be notified before transfer, governed by a new Privacy Policy.
Disclosure for Law Enforcement: We may disclose personal data if required by law or in response to valid requests by public authorities, such as courts or government agencies.
Legal Requirements: We may disclose personal data if we believe such action is necessary to:
- Comply with legal obligations
- Protect and defend rights or property of OptimizeDeals
- Prevent or investigate possible wrongdoing connected with the Site
- Protect personal safety of users or the public
- Protect against legal liability
Any shared data is treated securely in accordance with this Privacy Policy.
Security of Data
We prioritize personal data security. However, no method of internet transmission or electronic storage is entirely secure. While we take commercially reasonable measures to protect data, we cannot guarantee absolute security.
Service Providers
We use third-party services, such as analytics and tag management platforms (e.g., Google Analytics, Google Tag Manager), which handle data according to their own privacy policies. We do not collect or store payment card information directly. Data is managed in line with each external service's privacy protections.
Links to Other Sites
Our Site may include links to external websites we do not operate. We strongly recommend reviewing the Privacy Policy of every site you visit.
We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites or services.
Your Rights Under LGPD and GDPR
If you are a resident of Brazil or the EEA, you have specific rights under the Lei Geral de Proteção de Dados (LGPD) and the General Data Protection Regulation (GDPR). These rights, subject to applicable limitations, include:
- Right to Access: Request information about personal data we collect, use, and disclose
- Right to Rectification: Request correction of inaccurate or incomplete personal data
- Right to Deletion / Anonymization: Request deletion or anonymization of personal data under specific circumstances
- Right to Data Portability: Receive a copy of personal data in a structured, machine-readable format
- Right to Information about Sharing: Be informed about public and private entities with which we share your data
- Right to Restriction of Processing: Request limitations on data processing
- Right to Object: Object to specific processing activities
- Right to Withdraw Consent: Withdraw consent for data processing at any time, where consent is the legal basis
To exercise these rights, contact us at contact@optimize.deals. We will respond in accordance with legal requirements and the timeframes set by the LGPD or GDPR.
Contact Us
For questions regarding this Privacy Policy:
By email: contact@optimize.deals
Online: optimize.deals · github.com/optimizedeals · linkedin.com/company/optimizedeals